Case Study: Squarespace + CBC

Helping Users get the Information they want quickly

case study for content design squarespace

After receiving numerous comments on various social media sites where I could not include a link to a project I posted, I knew I needed a way to guide users to the information they wanted more easily.


content design case study for squarespace

I created a search page on carolynsbloomingcreations.com but it wasn’t working fast enough. After reaching out to Squarespace support, I was told that on sites with a lot of content, the search can time out before the results populate. They said they had no immediate plans to fix it.


content design solution

Because Squarespace could not help me, I had to create my own fix. After brainstorming (I conducted my own design sprint to ideate solutions), I settled on 5 ways to help guide users more easily to the content they needed.


content design solutions

I work to make all my design solutions accessible to all. I also aim to create content that people want and listen to their needs.


Content Design case study results

After putting the 5 design solutions into place, I learned many users are using the announcement bar link the most, which guides them to the Search This Site page or to my Contact Us page.